Package: BTYD 2.4.3

BTYD: Implementing BTYD Models with the Log Sum Exp Patch

Functions for data preparation, parameter estimation, scoring, and plotting for the BG/BB (Fader, Hardie, and Shang 2010 <doi:10.1287/mksc.1100.0580>), BG/NBD (Fader, Hardie, and Lee 2005 <doi:10.1287/mksc.1040.0098>) and Pareto/NBD and Gamma/Gamma (Fader, Hardie, and Lee 2005 <doi:10.1509/jmkr.2005.42.4.415>) models.

Authors:Lukasz Dziurzynski [aut], Edward Wadsworth [aut], Peter Fader [ctb], Elea McDonnell Feit [ctb], Daniel McCarthy [aut, ctb], Bruce Hardie [ctb], Arun Gopalakrishnan [ctb], Eric Schwartz [ctb], Yao Zhang [ctb], Gabi Huiber [ctb, cre]

BTYD_2.4.3.tar.gz
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BTYD.pdf |BTYD.html✨
BTYD/json (API)
NEWS

Peer review:

Bug tracker:https://github.com/ghuiber/btyd/issues

On CRAN:

93 exports 6 stars 1.42 score 27 dependencies 1 dependents 100 scripts 522 downloads

Last updated 2 years agofrom:317b09e4ae. Checks:OK: 1 ERROR: 6. Indexed: yes.

Exports:bgbb.ConditionalExpectedTransactionsbgbb.DERTbgbb.EstimateParametersbgbb.Expectationbgbb.HeatmapHoldoutExpectedTransbgbb.LLbgbb.PAlivebgbb.PlotDropoutRateHeterogeneitybgbb.PlotFrequencyInCalibrationbgbb.PlotFrequencyInHoldoutbgbb.PlotFreqVsConditionalExpectedFrequencybgbb.PlotRecVsConditionalExpectedFrequencybgbb.PlotTrackingCumbgbb.PlotTrackingIncbgbb.PlotTransactionRateHeterogeneitybgbb.pmfbgbb.pmf.Generalbgbb.PosteriorMeanDropoutRatebgbb.PosteriorMeanLmProductMomentbgbb.PosteriorMeanTransactionRatebgbb.rf.matrix.DERTbgbb.rf.matrix.LLbgbb.rf.matrix.PosteriorMeanDropoutRatebgbb.rf.matrix.PosteriorMeanTransactionRatebgnbd.cbs.LLbgnbd.ConditionalExpectedTransactionsbgnbd.EstimateParametersbgnbd.Expectationbgnbd.ExpectedCumulativeTransactionsbgnbd.generalParamsbgnbd.LLbgnbd.PAlivebgnbd.PlotDropoutRateHeterogeneitybgnbd.PlotFrequencyInCalibrationbgnbd.PlotFreqVsConditionalExpectedFrequencybgnbd.PlotRecVsConditionalExpectedFrequencybgnbd.PlotTrackingCumbgnbd.PlotTrackingIncbgnbd.PlotTransactionRateHeterogeneitybgnbd.pmfbgnbd.pmf.Generaldc.BuildCBSFromCBTAndDatesdc.BuildCBTFromElogdc.check.model.paramsdc.compress.cbsdc.CreateFreqCBTdc.CreateReachCBTdc.CreateSpendCBTdc.CumulativeToIncrementaldc.DissipateElogdc.ElogToCbsCbtdc.FilterCustByBirthdc.GetFirstPurchasePeriodsFromCBTdc.GetLastPurchasePeriodsFromCBTdc.InputCheckdc.MakeRFmatrixCaldc.MakeRFmatrixHoldoutdc.MakeRFmatrixSkeletondc.MergeCustomersdc.MergeTransactionsOnSameDatedc.PlotLogLikelihoodContourdc.PlotLogLikelihoodContoursdc.ReadLinesdc.RemoveTimeBetweendc.SplitUpElogForRepeatTransdc.WriteLineh2f1pnbd.cbs.LLpnbd.ConditionalExpectedTransactionspnbd.DERTpnbd.EstimateParameterspnbd.Expectationpnbd.ExpectedCumulativeTransactionspnbd.generalParamspnbd.LLpnbd.PAlivepnbd.Plot.DERTpnbd.PlotDropoutRateHeterogeneitypnbd.PlotFrequencyInCalibrationpnbd.PlotFreqVsConditionalExpectedFrequencypnbd.PlotRateHeterogeneitypnbd.PlotRecVsConditionalExpectedFrequencypnbd.PlotTrackingCumpnbd.PlotTrackingIncpnbd.PlotTransactionRateHeterogeneitypnbd.pmfpnbd.pmf.Generalspend.EstimateParametersspend.expected.valuespend.generalParamsspend.LLspend.marginal.likelihoodspend.plot.average.transaction.value

Dependencies:clicontfracdeSolvedplyrellipticfansigenericsgluehypergeolatticelifecyclemagrittrMASSMatrixnloptrnumDerivoptimxpillarpkgconfigpracmaR6rlangtibbletidyselectutf8vctrswithr